Events

2020

Zoom Meeting - September 24

Sep 24, 2020 12:00 PM - 1:00 PM

ONLINE: Weekly Zoom Meeting - September 24th

Going Viral on Purpose
Today's speaker will be Pete Winters, President and Founder of Viral Media Fundraising who has worked on over a dozen campaigns that have gone viral.

Pete Winters & Viral Campaigns

Abstract:

Going Viral on Purpose - and its impact on membership, advocacy and fundraising

Campaigns that have “gone viral” usually follow characteristics that can be identified and replicated so long as the organization isn’t stuck to using old methods of communications.

In this fast moving description, Pete Winters, a marketing strategist that has been responsible for multiple viral campaigns, will describe why campaigns tend to go viral, why causes almost always fall way short despite their best digital media efforts, and what organizations can do to replicate the coveted “having gone viral” effect for themselves.

The benefits for the Rotary Club include:

   •  Opportunities for new membership including new younger members
   •  Greater campaign, advocacy, and fundraising returns for causes the Rotary supports, including international NGO's
   •  Greater impact for the foundation in terms of increased impact and P.R.

Resume:

Pete Winters the President and Founder of Viral Media Fundraising has worked on over a dozen campaigns that have gone viral.

Pete applies a heart centered approach to helping nonprofits, causes and foundations to better understand what typically goes into viral campaigns, and offers professional coaching services to help them get into the best position to go viral for themselves.

Pete's alternative thinking media approach started back in 2001, which led to him becoming an international speaker and coach on the subject of the evolving cross-media world which today we know as digital media.

His clients have included self use, (having gone viral three times), Special Olympics, Public Relations Society of America, Where Angels Play foundation, several hospital foundations and numerous colleges and universities across the country, and numerous others from a cross section of industry verticals.

In his spare time, Pete is an avid cyclist, from the lower Hudson Valley, that enjoys uphill climbs and sprint finishes.

Pete Winters
Viral Media Fundraising
- I help Causes go viral

viralmediafundraising.com
Call/Text: (917) 301-9100

Link to the Meeting https://us02web.zoom.us/j/84875176163

Please register in Advance at the Event Calendar

Sep

2020

Youth Empowerment Meeting 2

Sep 30, 2020 7:00 PM - 8:00 PM

YOUTH: : Empowerment - Sept 30th

RCNY Youth Empowerment #2
RCNY's second Youth Empowerment virtual session will take place on Weds. Sep.30th from 7-8:00 pm. Featured will be Erwin Benedict and So-Young Kang. The meeting theme will be "The Art of Applying Transformational Design Thinking to Your Life"

The Art of Applying Transformational Design Thinking to Your Life

Wednesday September 30, 2020
7:00 pm – 8:00 pm EDT

Erwin Benedict Valencia

Erwin Benedict Valencia is currently the Team Physical Therapist and Assistant Athletic Trainer of the New York Knicks. He also acts as the team's Wellness Lead, initiating the team's mindfulness program, including the first-ever daily in-season breathwork program in the NBA, a passion he's been personally practicing for more than 30 years. He brings a truly "whole-listic" approach to athlete wellness and care, combining his knowledge in Sports Science and Rehabilitation, Manual and Movement Therapies, Mindfulness, Positive Psychology, BioHacking, and Well-Being Coaching.

Raised and educated in the Philippines, Erwin is the first Filipino to be on the medical staff for both an NBA and Major League Baseball team. Prior to joining Knicks, he was the Major League Rehabilitation Director of the Pittsburgh Pirates for eight seasons. In 2013, he founded the socially-responsible global education company KINETIQ, which changed the way sports medicine workshops were done by bringing an element of personal growth in each of the "Happenings" around the world and launched the first-ever co-working space curated specifically for sports performance enthusiasts South Korea in 2016. His social initiative, #BeyondMedyo brings mental health awareness to the underserved youth of the Philippines about the changing landscape of possible successful industries they can get into beyond what culture dictates as "normal", and his non-profit 501(c)3 mentorship program, Grasshopper Project, brings true mentorship possibilities to many in the health, wellness, and performance fields otherwise left without guidance to succeed in the industry. He continues to serve as the Director of Medical and Performance Services for Baseball New Zealand and is a consultant to the South African Baseball Union, Czech Republic National Baseball Team, LG Twins Professional Baseball Team, and is the Sports Physical Therapy Expert for the Philippine Physical Therapy Association.

He holds a Bachelor of Science degree in Physical Therapy from the University of the Philippines-Manila, a Masters of Education in Athletic Training & Sports Medicine from Plymouth State (NH) University, and a Doctor of Physical Therapy degree with a concentration in Manual Therapy from the University of St. Augustine for Health Sciences. He also completed post-graduate fellowships at Yale University and Regis University, and holds an Advanced Diploma in Coaching (Executive & Leadership) from New York University and is currently completing a Graduate Certificate in Applied Positive Psychology at the University of Pennsylvania.

He begins every day in GRATITUDE and has found it his duty and responsibility to truly live life zestfully-- with the purpose of inspiring young Filipinos (and non-Filipinos) to pursue their dreams, be in service of others, and bring global impact, in whatever field they’re passionate about.

So-Young Kang

So-Young Kang is a pioneer and serial entrepreneur constantly looking at new ways of solving big challenges. Her latest challenge is focused on how to maximize human potential and reach billions through founding Gnowbe, which is disrupting the future of talent and work through a mobile-first, micro-learning, and employee experience solution.

This was spun-out from her first company, Awaken Group, a multi-disciplinary Transformation Design (TD) firm that integrates strategy, leadership, and innovation to catalyze change. Her experiences also include McKinsey & Company, Harvard Business School, and Citigroup. With the impact of her work, she was nominated to be a Young Global Leader by the World Economic Forum in 2014.

She believes in giving back having founded The Young Professionals’ Group (YPG) in 2000, a nonprofit dedicated to helping students achieve their professional dreams. She sits on the boards of LNKM and GeniusU. So-Young is a Korean-American based out of both the US and Singapore.

Her goal is to humanize the world, one has to be human. What does it mean to be uniquely human? With rising technology and AI, So-Young is concerned with questions on what it means to be human in the digital age. So-Young is passionate about addressing questions of ethics, values, and humanity in the age of AI. She does this through engaging with global leaders across multiple sectors including academic, government, technology, business, and social sectors as there are systemic challenges to be addressed.

The session will be moderated by Clair Wuesestenberg—Innovative artist, model representing Young Professionals,
and Marvin Mathew Product Manager at Master Card representing Global Shapers New York Hub.

Make reservations a.s.a.p - Here

The meeting link is: https://us02web.zoom.us/j/83557252012

Event Types